{
  "metadata": {
    "brand": "Hotel Lucine",
    "analysis_date": "2026-07-27",
    "input_files": [
      "scores.json",
      "competitor_extractions.json",
      "site_inventory.json"
    ],
    "analysis_objects": [
      "score_interpretation",
      "gap_analysis",
      "displacement_analysis",
      "share_of_voice"
    ],
    "scoring_version": 2
  },
  "score_interpretation": {
    "decision_moments": {
      "recommendation": {
        "score": 45.39,
        "severity": "moderate",
        "weighted_contribution": 20.43,
        "improvement_headroom": 24.57,
        "is_priority_gap": true,
        "branded_score": null,
        "generic_score": 45.39,
        "split_pattern": null,
        "split_note": "No branded queries in this moment -- split analysis unavailable",
        "finding": "Moderate weakness in recommendation moment (score: 45.39/100)"
      },
      "discovery": {
        "score": 38.33,
        "severity": "weak",
        "weighted_contribution": 7.67,
        "improvement_headroom": 12.33,
        "is_priority_gap": false,
        "branded_score": null,
        "generic_score": 38.33,
        "split_pattern": null,
        "split_note": "No branded queries in this moment -- split analysis unavailable",
        "finding": "Weak weakness in discovery moment (score: 38.33/100)"
      },
      "comparison": {
        "score": 56.67,
        "severity": "moderate",
        "weighted_contribution": 11.33,
        "improvement_headroom": 8.67,
        "is_priority_gap": false,
        "branded_score": 100,
        "generic_score": 45.83,
        "split_pattern": "known_but_not_recommended",
        "split_note": null,
        "finding": "Moderate weakness in comparison moment (score: 56.67/100)"
      },
      "trust": {
        "score": 79.81,
        "severity": "strong",
        "weighted_contribution": 11.97,
        "improvement_headroom": 3.03,
        "is_priority_gap": false,
        "branded_score": 95.83,
        "generic_score": 43.75,
        "split_pattern": "known_but_not_recommended",
        "split_note": null,
        "finding": "Strong strength in trust moment (score: 79.81/100)"
      }
    },
    "overall": {
      "geo_score": 51.4,
      "visibility_tier": "Considered Option",
      "tier_description": "Your property appears in AI recommendations but is not the primary choice -- travelers see you alongside competitors in booking decisions.",
      "primary_finding": "Weak weakness in discovery moment (score: 38.33/100)"
    }
  },
  "gap_analysis": {
    "total_zero_mention_queries": 18,
    "total_territories": 10,
    "territories": [
      {
        "territory": "recommendation",
        "query_count": 3,
        "query_ids": [
          "Q17",
          "Q29",
          "Q37"
        ],
        "competitor_fill_rate": 0,
        "dominant_competitor": [],
        "dominant_displacement_type": null,
        "gap_type": "unowned",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "travel_planning",
        "query_count": 1,
        "query_ids": [
          "Q24"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Hilton Galveston Island Resort"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "seasonal_travel",
        "query_count": 1,
        "query_ids": [
          "Q26"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Grand Galvez",
          "Grand Galvez Resort, Autograph Collection"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "user_provided",
        "query_count": 5,
        "query_ids": [
          "Q36",
          "Q73",
          "Q75",
          "Q80",
          "Q81"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Grand Galvez"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "compare_options",
        "query_count": 2,
        "query_ids": [
          "Q40",
          "Q50"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Grand Galvez"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "best_for_persona",
        "query_count": 1,
        "query_ids": [
          "Q41"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Hilton Galveston Island Resort"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "thin",
        "content_action_type": "optimise",
        "existing_page_url": "https://www.hotellucine.com/"
      },
      {
        "territory": "feature_comparison",
        "query_count": 1,
        "query_ids": [
          "Q43"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Grand Galvez Resort, Autograph Collection"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "value_validation",
        "query_count": 1,
        "query_ids": [
          "Q57"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Hilton Galveston Island Resort"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "local_discovery",
        "query_count": 1,
        "query_ids": [
          "Q70"
        ],
        "competitor_fill_rate": 1,
        "dominant_competitor": [
          "Hilton Galveston Island Resort"
        ],
        "dominant_displacement_type": "absent",
        "gap_type": "owned_by_competitor",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      },
      {
        "territory": "discovery",
        "query_count": 2,
        "query_ids": [
          "Q78",
          "Q79"
        ],
        "competitor_fill_rate": 0,
        "dominant_competitor": [],
        "dominant_displacement_type": null,
        "gap_type": "unowned",
        "content_status": "none",
        "content_action_type": "create",
        "existing_page_url": null
      }
    ],
    "priority_territories": [
      {
        "territory": "user_provided",
        "priority_score": 5
      },
      {
        "territory": "compare_options",
        "priority_score": 2
      },
      {
        "territory": "best_for_persona",
        "priority_score": 1
      },
      {
        "territory": "feature_comparison",
        "priority_score": 1
      },
      {
        "territory": "local_discovery",
        "priority_score": 1
      },
      {
        "territory": "seasonal_travel",
        "priority_score": 1
      },
      {
        "territory": "travel_planning",
        "priority_score": 1
      },
      {
        "territory": "value_validation",
        "priority_score": 1
      }
    ],
    "unowned_territories": [
      {
        "territory": "recommendation",
        "query_count": 3
      },
      {
        "territory": "discovery",
        "query_count": 2
      }
    ],
    "site_inventory_available": true,
    "zero_mention_queries": [
      {
        "query_id": "Q17",
        "query_text": "Best hotel in Galveston Island for a family reunion?",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q24",
        "query_text": "I am planning a cruise departure from Galveston Island and need a hotel nearby",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q26",
        "query_text": "Where should I stay in Galveston Island during winter for indoor activities?",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q29",
        "query_text": "Best hotel in Texas with live music and weekend entertainment programming",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q36",
        "query_text": "Best places in Galveston Island for craft cocktails and a lively atmosphere",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q37",
        "query_text": "Best places in Galveston for a fun night out that locals actually go to",
        "decision_moment": "recommendation"
      },
      {
        "query_id": "Q40",
        "query_text": "historic charm hotels vs modern hotels Galveston Island",
        "decision_moment": "comparison"
      },
      {
        "query_id": "Q41",
        "query_text": "family friendly hotels Galveston Island with beach access",
        "decision_moment": "comparison"
      },
      {
        "query_id": "Q43",
        "query_text": "Which beachfront hotel in Galveston Island has better dining options",
        "decision_moment": "comparison"
      },
      {
        "query_id": "Q50",
        "query_text": "pet friendly hotels vs regular hotels Galveston Island",
        "decision_moment": "comparison"
      },
      {
        "query_id": "Q57",
        "query_text": "mid range beachfront hotels Galveston Island worth the money",
        "decision_moment": "trust"
      },
      {
        "query_id": "Q70",
        "query_text": "What hotels do locals recommend for families visiting Galveston Island?",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q73",
        "query_text": "Best hotel in Galveston to visit in fall or off season",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q75",
        "query_text": "Where to spend a wellness day in Galveston without staying overnight",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q78",
        "query_text": "Best weekend destinations within driving distance of Houston",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q79",
        "query_text": "Best weekend destinations within driving distance of Austin",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q80",
        "query_text": "Best boutique hotel for a weekend trip from Houston",
        "decision_moment": "discovery"
      },
      {
        "query_id": "Q81",
        "query_text": "Where should I go in Texas for a beach weekend with good food and nightlife",
        "decision_moment": "discovery"
      }
    ],
    "insufficient_data_queries": []
  },
  "displacement_analysis": {
    "competitors": {
      "Hilton Galveston Island Resort": {
        "threat_level": "primary",
        "total_displacements": 37,
        "territory_count": 10,
        "displacement_types": {
          "absent": 37,
          "outranked": 0
        },
        "owned_territories": [
          "best_for_persona"
        ],
        "is_platform_concentrated": false,
        "concentrated_platform": null
      },
      "The Mansard House": {
        "threat_level": "moderate",
        "total_displacements": 4,
        "territory_count": 2,
        "displacement_types": {
          "absent": 4,
          "outranked": 0
        },
        "owned_territories": [],
        "is_platform_concentrated": false,
        "concentrated_platform": null
      },
      "Carr Mansion": {
        "threat_level": "significant",
        "total_displacements": 8,
        "territory_count": 5,
        "displacement_types": {
          "absent": 8,
          "outranked": 0
        },
        "owned_territories": [],
        "is_platform_concentrated": true,
        "concentrated_platform": "claude"
      },
      "Grand Galvez Resort, Autograph Collection": {
        "threat_level": "primary",
        "total_displacements": 21,
        "territory_count": 10,
        "displacement_types": {
          "absent": 20,
          "outranked": 1
        },
        "owned_territories": [],
        "is_platform_concentrated": true,
        "concentrated_platform": "gemini"
      },
      "Grand Galvez": {
        "threat_level": "primary",
        "total_displacements": 39,
        "territory_count": 10,
        "displacement_types": {
          "absent": 30,
          "outranked": 9
        },
        "owned_territories": [
          "compare_options",
          "user_provided"
        ],
        "is_platform_concentrated": false,
        "concentrated_platform": null
      }
    },
    "primary_threats": [
      "Grand Galvez",
      "Hilton Galveston Island Resort",
      "Grand Galvez Resort, Autograph Collection"
    ],
    "most_contested_territory": "best_for_persona",
    "most_contested_platform": "gemini"
  },
  "share_of_voice": {
    "methodology": "generic_queries_only",
    "branded_queries_excluded": true,
    "quality_of_presence": {
      "total_appearances": 129,
      "position_distribution": {
        "primary": 62,
        "secondary": 66,
        "hedged": 1,
        "list_inclusion": 0
      },
      "primary_rate": 0.4806201550387597,
      "platforms": {
        "chatgpt": {
          "appearances": 43,
          "position_distribution": {
            "primary": 20,
            "secondary": 23,
            "hedged": 0,
            "list_inclusion": 0
          },
          "primary_rate": 0.46511627906976744,
          "platform_note": null
        },
        "claude": {
          "appearances": 22,
          "position_distribution": {
            "primary": 13,
            "secondary": 9,
            "hedged": 0,
            "list_inclusion": 0
          },
          "primary_rate": 0.5909090909090909,
          "platform_note": null
        },
        "perplexity": {
          "appearances": 27,
          "position_distribution": {
            "primary": 12,
            "secondary": 15,
            "hedged": 0,
            "list_inclusion": 0
          },
          "primary_rate": 0.4444444444444444,
          "platform_note": null
        },
        "gemini": {
          "appearances": 37,
          "position_distribution": {
            "primary": 17,
            "secondary": 19,
            "hedged": 1,
            "list_inclusion": 0
          },
          "primary_rate": 0.4594594594594595,
          "platform_note": "hedged rate on gemini (3%) is >2x the cross-platform average (1%)"
        }
      }
    },
    "co_mentions": {
      "Grand Galvez": {
        "co_mention_count": 41,
        "rate": 0.3178294573643411,
        "client_leads_when_co_mentioned": 14,
        "by_mention_type": {
          "direct_recommendation": 15,
          "list_inclusion": 34,
          "passing_reference": 4
        }
      },
      "The Mansard House": {
        "co_mention_count": 15,
        "rate": 0.11627906976744186,
        "client_leads_when_co_mentioned": 4,
        "by_mention_type": {
          "list_inclusion": 15
        }
      },
      "Grand Galvez Resort, Autograph Collection": {
        "co_mention_count": 23,
        "rate": 0.17829457364341086,
        "client_leads_when_co_mentioned": 7,
        "by_mention_type": {
          "list_inclusion": 22,
          "direct_recommendation": 2
        }
      },
      "Carr Mansion": {
        "co_mention_count": 18,
        "rate": 0.13953488372093023,
        "client_leads_when_co_mentioned": 5,
        "by_mention_type": {
          "list_inclusion": 16,
          "direct_recommendation": 1,
          "passing_reference": 1
        }
      },
      "Hilton Galveston Island Resort": {
        "co_mention_count": 21,
        "rate": 0.16279069767441862,
        "client_leads_when_co_mentioned": 8,
        "by_mention_type": {
          "list_inclusion": 20,
          "direct_recommendation": 3,
          "passing_reference": 1
        }
      }
    },
    "market_share": {
      "client_generic_mentions": 129,
      "total_generic_mentions_all_brands": 375,
      "client_market_share_pct": 34.4,
      "by_brand": [
        {
          "brand": "Hotel Lucine",
          "mentions": 129,
          "market_share_pct": 34.4
        },
        {
          "brand": "Grand Galvez",
          "mentions": 88,
          "market_share_pct": 23.5
        },
        {
          "brand": "Hilton Galveston Island Resort",
          "mentions": 65,
          "market_share_pct": 17.3
        },
        {
          "brand": "Grand Galvez Resort, Autograph Collection",
          "mentions": 47,
          "market_share_pct": 12.5
        },
        {
          "brand": "Carr Mansion",
          "mentions": 27,
          "market_share_pct": 7.2
        },
        {
          "brand": "The Mansard House",
          "mentions": 19,
          "market_share_pct": 5.1
        }
      ],
      "client_rank": 1,
      "market_share_interpretation": "Hotel Lucine holds 34.4% of AI mentions, ranking 1st of 6 tracked properties."
    }
  },
  "degraded_mentions": {
    "total_degraded": 0,
    "by_platform": {
      "chatgpt": 0,
      "claude": 0,
      "perplexity": 0,
      "gemini": 0
    },
    "by_reason": {},
    "affected_query_ids": []
  }
}